The beauty of a simple and inclusive tool like Yammer is that it is not about me, but about us – the community. Whereas I used to act as a corporate gatekeeper of information, with torturous sign-off protocols, now I have 1,000 colleagues making their own sharing decisions, in an environment of high trust and serendipitous connections.
When people discuss work, they usually talk about how organizational systems are too complex and about all the roadblocks they face. When I reflect on my experience leading the Yammer charge at work, it’s been remarkably easy. There’s little overhead to manage and it’s easy to overcome issues because boundaries dissolve with a tool like Yammer. It really drives partnership.
Working socially through Yammer has unlocked opportunities for me (and the organization) to have greater impact, to take “it” to the proverbial “next level.” What an exciting leadership challenge!
- Jonathan Anthony, Director, Corporate Communications, Teekay